Auction Leader ADESA (KAR Global) Shifts To 100% Digital
This week, KAR Global CEO Jim Hallett discussed with Automotive News how going all digital has allowed gains in efficiencies and profits, despite lower revenue. This digital shift is part of a strategy accelerated by the coronavirus pandemic and is unlikely to change anytime soon.
“We are 100 percent digital, and we have no plans to return to running cars.”
"We are 100 percent digital, and we have no plans to return to running cars," Hallett told investors in a conference call Wednesday.
KAR Global, an auction leader and parent company of ADESA, is embracing digital change in an industry that has previously lagged behind in technology. They understand the importance of going all digital to stay competitive and best reach customers.